About the Campaign
We would like to
introduce the River Vale Mayors Wellness Campaign (MWC). It is comprised
of members of the community who are interested in improving various
aspects of health and wellness. The mission of the MWC is to equip
mayors and other key leaders with the tools to develop and implement
active-living initiatives in their communities with the ultimate goal of
improving health and reducing the skyrocketing health care costs that
come with the obesity epidemic in New Jersey.
The MWC supports mayors as champions of community health by creating the Healthy Town designation to recognize communities in which mayors have done an extraordinary job of promoting active living and healthy lifestyles.
Healthy Town Criteria
MWC Healthy Town designations are awarded for meeting the following criteria:
A community must be a Mayors Wellness Campaign participant for 1 year or more.
A community must demonstrate sustainable programs in each of the Mayors Wellness Campaign categories:
By encouraging mayors to play a leadership role in supporting local opportunities for active, healthy lifestyles, the intent of the MWC is to improve health and make New Jersey a national leader in community-based health interventions.